Next-generation trade software for CPG companies.

Vividly is a trade promotion management (TPM) software built by and for the consumer-packaged-goods industry (CPG). From campaign creation to deductions management and promotion measurement, we help brands manage every element of trade spend.

Key Leadership

Alex Whatley

CEO

Daniel Whatley

CTO

Initial Investment

Seed

Costanoa Investment

Seed

Board member

John Cowgill